Top 5 Delivered Meal Kits and Specialty Foods Apps in Germany Q1 2024

In Q1 2024, Germany's top delivered meal kits and specialty foods apps experienced diverse trends in downloads, revenue, and active users. Here’s an in-depth look at the performance of the top 5 apps: HelloFresh: Meal Kit Delivery, Vivino: Buy the Right Wine, CrowdFarming, Hawesko - Wein mobil kaufen, and Marley Spoon.

HelloFresh: Meal Kit Delivery saw a notable decline in weekly downloads, starting at around 21.3K in early January and decreasing to approximately 5.1K by the end of March. The app's weekly active users also followed a downward trend, beginning at 206.9K and ending the quarter at 155.3K.

Vivino: Buy the Right Wine had a mixed performance. Weekly revenue varied, with a low of around $498 in late January and peaking at approximately $750 in the first week of January. Weekly downloads fluctuated, starting at about 3.9K and ending the quarter at roughly 2.5K. Notably, active users increased towards the end of the quarter, climbing from 33.9K to 32.7K.

CrowdFarming experienced a steady download trend. Starting at 1.2K downloads in the first week of January, it peaked at 1.8K in mid-February, before ending at around 1.1K in late March. There was no data available for revenue and active users.

Hawesko - Wein mobil kaufen also showed a consistent download pattern. Weekly downloads started at 483 in early January, saw minor fluctuations, and ended at 463 in the last week of March. Similar to CrowdFarming, there was no revenue or active user data available.

Lastly, Marley Spoon had relatively low download numbers, starting at 389 and ending at 264. Active users remained consistent throughout the quarter, starting and ending around 1.5K and 1.2K respectively. No revenue data was available for Marley Spoon.

These insights were gathered from Sensor Tower, where more detailed analytics and information can be found.